Study programme 2024-2025Français
Management Strategies and Policies - AAEHP
Learning Activity
CodeLecturer(s)Associate Lecturer(s)Subsitute Lecturer(s) et other(s)Establishment
W-MFGO-019
  • FINET Alain
      • UMONS
      Language
      of instruction
      Language
      of assessment
      HT(*) HTPE(*) HTPS(*) HR(*) HD(*) Term
      FrançaisFrançais60000Q1


      Content of Learning Activity

      - Presentation of the FIAT company case;
      - Introduction to corporate strategy;
      - Presentation of the PESTEL, SWOT and Porter's five forces tools;
      - Presentation of Porter's graph and analysis of the life cycle of a company's business;
      - Presentation of the different strategic breakdowns of companies;
      - Presentation of the four generic strategies that can be envisaged for each strategic business area;
      - Case studies.

      Required Learning Resources/Tools

      Not applicable

      Recommended Learning Resources/Tools

      Not applicable

      Other Recommended Reading

      Not applicable

      Mode of delivery

      • Hybrid

      Type of Teaching Activity/Activities

      • Cours magistraux

      Evaluations

      The assessment methods of the Learning Activity (AA) are specified in the course description of the corresponding Educational Component (UE)

      Location of learning activity

      • Université de Mons - Charleroi

      Location of assessment

      • Université de Mons - Charleroi
      (*) HT : Hours of theory - HTPE : Hours of in-class exercices - HTPS : hours of practical work - HD : HMiscellaneous time - HR : Hours of remedial classes. - Per. (Period), Y=Year, Q1=1st term et Q2=2nd term
      Date de dernière mise à jour de la fiche ECTS par l'enseignant : 13/05/2024
      Date de dernière génération automatique de la page : 23/05/2025
      20, place du Parc, B7000 Mons - Belgique
      Tél: +32 (0)65 373111
      Courriel: info.mons@umons.ac.be